Long Manufacturing

The Long brand weathered decades of ownership changes and, beyond importing tractors, pushed forward with manufacturing and supplying implements and stationary equipment—from combine harvesters to grain bins. Despite bureaucratic twists and turns, the Long name stayed on the market for more than half a century. But in 2008, its story officially ended: the parent company was forced into bankruptcy, along with thousands of businesses hit by the recession.

Still, despite a relatively short life compared with “timeless” marques, Long equipment has earned a special place among collectors. Born from the hardships of the Great Depression and World War II—like a phoenix—the brand later fell in another economic storm, and today it is “rising” again through growing collector interest. Tractors from the 1960s and 1970s are especially prized, as are the earliest, limited‑run machines from the company’s first years. You can spot—and secure—such pieces at future Gone Farmin’ auctions; they just might be the finishing touch that sets your collection apart.